The methods of simulation and group discussion, by the instructors are helpful with their experience and teaching skill. The staff also provided professional service and support. Classes that were particularly beneficial were strategic analysis marketing and public relations. The entrepreneurship and strategic marketing textbooks were good resources.
The benefits to studying at IAU were to be able to create a strategic marketing plan and manage my company. I learned the importance of public relations and the role of the company image for marketing purposes. Further, I learned that networking opportunities are really about building relationship for future marketing and business strategy.
In my class, there were only about 15 students and in the discussion sessions, we divided into 3 or 4 groups. It’a a good opportunity for each of the group members to participate and share their ideas and to contribute to the group. The flexibility of the program was really suitable for my career and job without neglecting the work. We can adjust our work time around the program and use my available time to develop management skills. Testimonial posted May, 2016.
Marketing Director
Sakura Window Producing Trading JSC
Ho Chi Minh City, VIETNAM
